News coverage is any attention or exposure a person, brand, event, or topic receives from the media. It can be a positive or negative experience depending on the context in which it occurs and how the media frames a story. News coverage can include print, broadcast, and online content.
Media coverage has the ability to influence people’s perceptions of emerging issues, their attitudes toward humanitarian efforts, and their behaviors. This is mainly due to the media’s role as a source of information and awareness on these issues [59]. Mass media can be a powerful tool in helping people become more knowledgeable about their community, country, and world. The mass media can disseminate information and provide individuals with a sense of belonging to their communities by promoting common values and beliefs.
Various media framings can affect how an issue is perceived by the public, including episodic framing and thematic framing. Episodic framing is when a media story focuses on isolated statistics or specific details. For example, if a city is struggling with homelessness and journalists only report the current percentage of homeless people in the city without highlighting what the city has done to reduce homelessness, it is episodic.
Thematic framing, on the other hand, is when a media story takes a broad look at a subject and skips numbers or details. For example, if a media story highlights that a city is experiencing a housing crisis, it will discuss the reasons behind the crisis and what the city is doing to improve conditions.
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